What is the Puppy Bowl?

On Sunday, the nation’s best athletes will descend on a playing field to face off against each other in one of the most anticipated sporting events of the year: The Puppy Bowl. 

Team Ruff and Team Fluff will tussle with one another, play tug-of-war and score touchdowns inside a mini-stadium for the annual Puppy Bowl, which premieres this Sunday at 2 p.m. ET on Animal Planet and discovery+ (just before Super Bowl LVIII). 

The event aims to raise awareness of animal adoption, featuring puppies that viewers can actually adopt, and highlighting shelters and rescue groups across the U.S. And unlike the Big Game, every competitor winds up a winner: the event boasts a 100% adoption rate. 

Charles Taylor, a marketing professor at Villanova University, called the Puppy Bowl “an ingenious idea as counterprogramming to the Super Bowl.” 

This PUPPY BOWL will be the biggest yet, featuring 131 puppies, 73 shelters and rescues across 36 states and territories – including the all-time smallest pup, Sweetpea, at 1.7 lbs and the biggest, Levi the Great Dane at 70 lbs.

Will Team Ruff or Team Fluff win the Lombarky trophy? You can watch this feel-good sports competition on Sunday, February 11 at 2P ET/11A PT on Animal Planet.


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